May 2021: ADA (Australian Defence Apparel) set to unveil future-ready apparel systems for the modern war fighter at this year’s Land Forces Expo.
The 2021 Land Forces Expo in Brisbane will display a complete suite of ADA’s apparel innovations in the Soldier Combat Ensemble sphere.
Building on ADA’s ethos of human-centred design, the group will demonstrate local capability with a cascade of uniforms, body armour and load carriage innovations researched and engineered in the past 24 months with a range of revolutionary products prototyped to validate proof on concept.
The show is led by the evolution of load carriage and the breakthrough in ergonomics, resulting in a future where crucial challenges faced by personnel are addressed, injuries minimised, unit agility maximised, and performance optimised. The 3-day event will be the first reveal of the full collection of the load carriage solutions built to conform from 24–120 hour operations.
The display will include interactive next generation and future soldier apparel systems providing a glimpse into adaptive camouflage technologies, innovative hybrid textiles with and cutting-edge uniforms and body armour systems powered by fabric pioneers, Polartec. In addition, the show will comprise of the first-ever female fit soldier combat ensemble engineered and body-mapped to work with the female-specific form.
Additionally, the presentation will entail a live human augmentation exoskeleton demonstration to see the wearable product in full motion. Plus, provide visitors with an opportunity to take a closer look at the future of uniform program management with the latest technology in digital and virtual fitting solutions and uniform stores.
Collectively, ADA plans to unify industry with academia from Bond University Tactical Research Unit led by Dr Rob Orr to spark innovation, possibility, and further strengthen the trident approach to solving performance challenges in soldier systems.
ADA’s division LEGEAR will also co-host on the stand introducing the latest products in the tactical market. See first-hand the newest products from GHOSTHOOD® camouflage systems featuring the CONCAMO confusion camouflage pattern, Trango training Infrastructure solutions to build modular and realistic training environments for personnel and new arrivals from UF PRO tactical clothing.
To find out more, visit ADA and LEGEAR at 1T13 in Hall 1 Land Forces, 1 – 3 June 2021 – Brisbane Convention and Exhibition Centre.
For more information or access to high resolutions images, please contact the ADA marketing team: Poorni Fonseka, Marketing Manager
Mobile: 0434 576 211 | Poorni.firstname.lastname@example.org
About Australian Defence Apparel
Since 1914, ADA has produced and supplied The Australian Defence Force with bespoke Uniforms, Load Carriage Systems and high-quality Body Armour. ADA is specialized in total apparel management from rapid prototyping to manufacturing and logistics. As a global company which reach across Australia, New Zealand, Canada and Germany, ADA has the local and international capability to provide a total apparel management solution for government and private agencies. ADA is an award-winning designer of the One299 load carriage system and has local manufacturing capabilities in Bendigo, Victoria. ADA is also accredited by Ethical Clothing Australia for its Australian-made clothing.